GLOBAL SCRUM GATHERING VIENNA

2019 KEYNOTES

Alex is entrepreneur, speaker and business model innovator. He is co-founder of Strategyzer, a SaaS company that helps organizations develop new growth engines, better value propositions, and powerful business models via online applications and facilitated online courses.


Alex is lead author of Business Model Generation and Value Proposition Design, which sold over a million copies in 37 languages. USA Today named Business Model Generation among the 12 best business books of all times. The German edition was named Management Book of the Year 2011. Fast Company Magazine named it one of the Best Books for Business Owners in 2010.


Alex invented the Business Model Canvas, a strategic management tool to visualize, challenge and (re-) invent business models. Leading organizations and start-ups around the world use it. He is a frequent keynote speaker at Fortune 500 companies and has held guest lectures in top universities around the world, including Wharton, Stanford, Berkeley, IESE, MIT, KAUST and IMD.


Alexander holds a PhD from HEC Lausanne, Switzerland, and he is a founding member of The Constellation, a global not-for-profit organization aiming to make HIV/AIDS and Malaria history.

ALEXANDER OSTERWALDER

Friederike Fabritius, MS, is a neuroscientist and pioneer in the field of neuroleadership. Trained at the Max Planck Institute for Brain Research and an alumna of McKinsey & Co., she delivers brain-based leadership programs to Fortune 500 executives and organizations around the globe to transform how they think, innovate, and navigate change. She’s the author of the award-winning book, "The Leading Brain: Neuroscience Hacks to Work Smarter, Better, Happier".

FRIEDERIKE FABRITIUS

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